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Congrats for resounding success of Beer Day Britain

16/06/15

The first ever Beer Day Britain took place yesterday on the 800th anniversary of the Magna Carta, with a national ‘cheers to beer’ at 12.15pm - the date the famous document was sealed.


Instigated and project managed by beer sommelier, alcohol historian, author and School of Booze founder Jane Peyton, Britain celebrated its national alcoholic drink.


The official #CheersBDB hashtag was seen trending on twitter, and the BBPA along with its members showed support for the event, tweeting team pictures, holding Beer Day Britain based promotions and some even creating special, limited edition beers to celebrate the day.


BBPA Chief Executive Brigid Simmonds comments:


“I would like to congratulate Jane for the success of Beer Day Britain and thank her for her hard work and dedication, which made this celebration of Great British beer possible.


“It is hard to believe that there has not been a national beer day before, as beer and pubs are so important in the UK, contributing £22 billion annually to Britain’s GDP.


“I look forward to Beer Day Britain 2016!”


Notes to editors:

The British Beer & Pub Association is the leading body representing Britain’s brewers and pub companies. The Association is more than a century old and was originally founded as the Brewers’ Society in 1904. Our members account for some 90 per cent of beer brewed in Britain today, and own around 20,000 of the nation’s pubs.




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For further information contact:

Rebekah Kendrick
Communications & Campaigns Officer
rkendrick@beerandpub.com
Tel: 020 7627 9155 / 07739547439


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